Lehtinen
Teresa
CREATIVE MARKETER &
CONTENT CONNOISSEUR
I love designing aesthetically pleasing content that solidifies brand image and message, drives sales and inspires people.
Social Media
I have managed and created content for multiple social media accounts for businesses on Instagram, Facebook and TikTok. I have created content calendars and social media strategies in line with overarching marketing and brand strategies. I have a visual eye for creating content and aesthetic feeds, that are in line with the brand’s vision.
I have also coordinated many successful influencer marketing campaigns and collaborations.
Accounts I have managed: @saarentaika, @whamisafinland, @sugarhelsinki & @gollahelsinki
Content
Take a closer look at some of the content I've created for different companies!
Tietotiistai: Weekly Instagram story posts on @sugarhelsinki account
TIKTOKS & IG REeLS for @saarentaika social media Accounts
Product photos and content for @gollahelsinki social media and website
Newsletters
Newsletters are an important marketing and sales tool for brands to help drive traffic to their website, educate their customers and help customers to get to know their brand. I can create relevant and impactful newsletters with thoughtful product recommendations, strong call-to-actions and a high click-through-rate as well as other helpful tips and inspiration for the reader!
I am well versed in Omnisend as an email and SMS marketing platform, and know its features inside and out. I can quickly master any email marketing tool and help your business gain more newsletter subscribers, higher sales, higher average order value, higher open rate or whatever your strategic goal may be!
I am skilled at copywriting and designing enticing and visually interesting newsletters that will catch the readers eye.
Blog posts
Company blogs can help customers to get to know your brand on a deeper level and connect with you, offering a more long-form content style than social media. I have copywritten, edited and published multiple blogposts on the Sugar Universe blog which helped boost the company’s SEO and drive traffic to the website. I can fluently write copy in both Finnish and English.
Press releases
Press releases are imperative when launching new products. I can design and copywrite concise, informative and enticing press releases to send out to journalists and media outlets, which promote the new products being launched as well as tying in the company story and values.
Makeup
I studied to be a professional makeup artist in Escuela de Maquillaje Profesional Mery Makeup, in Madrid, Spain.
I have done makeup for weddings and other special occasions as well as TV commercials, photoshoots and costume makeup.